Would you say social media is an important part of TeamLab’s success?

We’ve been lucky to have some big stars – Will Smith, Hugh Jackman and Kendrick Lamar – who came to see us on their own, and posted their visits on social media. These are people who have changed the world with their art, and I’m happy that they are interested in what we are doing.

How will digital art evolve in the next few years?

When we started in 2001, the term ‘digital art’ didn’t exist, so we used it to describe what we do. As we became more well-known over the last few years, the number of copycats who call themselves ‘digital artists’ has also gone up. The term has now become very commercialised. As an artist, I can’t predict where trends are heading, but our goal is to keep doing what we think is meaningful.

What are your favourite art cities?

I love cities with museums that are surrounded by nature, such as Copenhagen’s Louisiana Museum of Modern Art and the Mona in Hobart.