MICE Bonus Miles Promotional Rewards Terms and Condition

Promotion Name MICE Bonus Miles Campaign
Promoter  Cathay Pacific Airways Limited (Company Registration No. 00015833) of 31/F, One Pacific Place, 88 Queensway, Hong Kong, the operator of the MICE Bonus Miles Promotional Rewards. 
Permit Number (if applicable) N/A
Jurisdiction United Kingdom
Promotion Period 1 September 2026 to 31 March 2027
Definitions “Appointed Agent” means a travel agent appointed by the organiser of an Eligible Event to issue MICE Fare tickets for that Eligible Event.

“Eligible Event” means an event that (i) is listed by the Promoter on the MICE event page at Cathay Pacific upcoming events calendar (ii) has been assigned a designated MICE Event Code by the Promoter; and (iii) takes place on dates falling within the Promotion Period.

“MICE Event Code” means the unique campaign code assigned by the Promoter to each Eligible Event, which must be entered on the Designated Booking Channel to access the Eligible Event Booking Page.

“MICE Fare” means a discounted Free Independent Traveler (FIT) fare made available by the Promoter specifically for a particular Eligible Event.

“Designated Booking Channel” means (a) the Promoter’s online booking platform at http://eventsoffer.cathaypacific.com; and (b) where the organiser of an Eligible Event has appointed a travel agent to issue MICE Fare tickets for that Eligible Event, that Appointed Agent.

"Eligible Event Booking Page" means the event-specific booking page that is displayed on the Designated Booking Channel after a valid MICE Event Code has been entered, which sets out the applicable routes, travel dates, cabin class, fare class and other conditions for the relevant Eligible Event.

“Eligible Flight” means a flight operated by the Promoter on a MICE Fare ticket for the relevant Eligible Event that is (i) booked either (a) on the Eligible Event Booking Page, or (b) though an Appointed Agent; (ii) with a departure date no later than 31 March 2027; and (iii) which complies with the routes, travel dates, cabin class, fare class and other conditions applicable to that MICE Fare ticket.

“Eligible Participants” means an individual who: (a) has been invited by the organiser of the relevant Eligible Event or registered to attend that Eligible Event as a participant, or as an accompanying person of such participant; and (b) is an existing member of the Cathay Membership Programme in good standing at the time of booking and at the time the Reward is credited.
Eligibility Requirements To participate in this Promotion, Eligible Participants must, during the Promotion Period:
  1. where booking on the Eligible Event Booking Page: access the Designated Booking Channel and enter the MICE Event Code applicable to the relevant Eligible Event, and book flight ticket(s) for Eligible Flight(s) through the Eligible Event Booking Page; or
  2. where the organiser of the relevant Eligible Event has appointed an Appointed Agent, book MICE Fare ticket(s) for that Eligible Event through the Appointed Agent; and
  3. in either case, provide his or her Cathay Membership Programme membership number at the time of booking (including, for bookings made through an Appointed Agent, by providing it to the Appointed Agent at the time of booking).
Verification Requirements The Promoter reserves the right to verify (i) the participant's identity and Cathay Membership Programme membership status; (ii) that the participant is a bona fide attendee, accompanying person or designated traveller of the relevant Eligible Event; and (iii) that the ticket booked complies with the routes, travel dates, cabin class, fare class and other conditions applicable to that MICE Fare ticket.

All Eligible Flight sectors must be flown and not cancelled or refunded. Tickets that are cancelled, refunded, or not fully flown for all relevant sectors will not be eligible for any Reward.
Participation Cap The Reward will be awarded on a first-come, first-served basis to the first 80 Eligible Participants who complete a qualifying booking (including ticketing and payment) of an Eligible Flight for each Eligible Event, whether booked on the Eligible Event Booking Page or through an Appointed Agent. The cap of 80 Eligible Participants applies in aggregate across both Designated Booking Channels for each Eligible Event. Once the cap of 80 Eligible Participants has been reached for an Eligible Event, no further Rewards will be issued for that Eligible Event.
Reward 4,000 Asia Miles
Reward Restrictions Each Eligible Participant will be entitled to a maximum of 4,000 Asia Miles per Eligible Event, regardless of the number of tickets or flight sectors booked or flown under that Eligible Event.

Rewards are offered on a first-come, first-served basis until the maximum allocation for each Eligible Event is reached.

Rewards are non-transferable, non-exchangeable, and cannot be redeemed for cash.

Rewards, once provided to the recipient, are the responsibility of the recipient and if the recipient fails to use their Rewards in time, will not be replaced by the Promoter.
Rewards Awarding Details Rewards will be credited to the Eligible Participant's Cathay Membership Programme membership account within 10 weeks after completion of the Eligible Event.
Additional Terms The Cathay Membership Terms and Conditions apply to the use of Asia Miles: Cathay Membership Terms and Conditions.
Promoter’s Customer Privacy Notice Promoter’s Customer Privacy Notice

B. General Terms

  1. By participating in this Promotion, you are deemed to have accepted and agreed to be bound by these terms and conditions.
  2. Capitalised terms have the meanings given in Part A – Promotion Particulars. The Promoter is also referred to as “we”, “us” or “our” in these terms and conditions.
  3. This Promotion is organized and provided to you by the Promoter.
  4. This Promotion is available in the Jurisdiction for entry to the participants who satisfy the Eligibility Requirements (and if applicable, the Verification Requirements) during the Promotion Period.
  5. We will not accept any entry or participation in this Promotion that contains incomplete or illegible information, or which is generated by automated means (if applicable).
  6. We reserve the right to disqualify your participation in this Promotion in the event of non-compliance with these terms and conditions.
  7. It is the Eligible Participant’s responsibility to enter a valid Cathay Membership Programme membership number at the time of booking, including, where booking through an Appointed Agent, by providing the correct membership number to the Appointed Agent. The Promoter accepts no responsibility and no Rewards will be credited where a membership number is not provided, or is provided, entered or transmitted incorrectly or incompletely (including by an Appointed Agent), at the time of booking. Requests to add, amend or substitute the membership number after booking will not be accepted.
  8. The Promoter reserves the right to verify the eligibility of any participant and to withhold, refuse or recover any Reward where it reasonably believes that the participant has not complied with these Terms and Conditions.
  9. The Rewards are subject to any restrictions specified in the Rewards Restrictions.
  10. The Rewards will be awarded to Eligible Participants in accordance with the Rewards Awarding Details.
  11. You are responsible for your use of the Rewards, including complying with all relevant laws and any applicable terms and conditions that may apply to the Rewards as set out in the Additional Terms.
  12. If the Promotion cannot run for reasons beyond our control (for example, computer virus, mobile network failure, tampering, unauthorised intervention, fraud, or technical failures beyond our control (as may be applicable), we reserve the right to cancel, suspend, modify, or terminate the Promotion and will use our best efforts to notify you as soon as reasonably possible.
  13. We do not accept any responsibility or liability for any problems or technical malfunction of any communication network or for any late, lost, incomplete, incorrectly submitted, delayed, illegible, corrupted or misdirected entries, claims or correspondence whether due to error, omission, alteration, tampering, deletion, theft, transmission interruption, communications failure, or otherwise (as may be applicable).
  14. To the extent permitted by law, the Promoter, its agents, employees, contractors, and its representatives will not in any circumstances be responsible or liable to compensate the recipient or accept any liability for any loss, damage, personal injury or death occurring as a result of claiming or receiving the Rewards, except where it is caused by the negligence of the Promoter, its agents, employees, contractors, or representatives.
  15. Personal data supplied during the course of this Promotion will only be processed in accordance with the Promoter’s Privacy Notice.
  16. To the extent permitted by law, the Promoter reserves the right to amend these terms and conditions.
  17. The laws of the Jurisdiction govern these terms and conditions and this promotion. If there is any dispute in relation to this Promotion or terms and conditions, you agree to engage in good faith negotiations with the Promoter in the first instance before commencing any legal proceedings. If you and the Promoter fail to come to a mutually acceptable resolution following good faith negotiations, you may commence court proceedings, but you must do so within the courts of the Jurisdiction.
  18. To the extent that any provision contained or referred to in these terms and conditions is contrary to anything contained in any applicable laws that cannot be contracted out of by agreement of the parties, such provision shall not apply.