Cathay BusinessHelp and supportNotification centre
  • Sign in / uponeworld
    Cathay Pacific
    Notification centre
    A tailored guide to buying a suit in London
    From Milan to Paris, the fashion industry has gone full tilt on streetwear, but you can always trust London to buck a trend
    Credit: Matthew Lloyd/Bloomberg via Getty Images
    Find the best fares to
    London

    Designers brought up in a world where the trainer reigns supreme now helm the world’s biggest fashion houses. The dominance of streetwear may lead one to assume that the future of the classic suit is hanging by a thread.

    Not in London. Fashion in the UK capital is rarely a slave to, well, fashion: and now classic menswear is undergoing yet another renaissance. And that means the suit – which, after all, is a garment designed to flatter: a jacket that accentuates the breadth of the shoulders, makes one’s waist appear narrower and withstands the rigours of the three-course business lunch.

    A London menswear store

    The difference is in the styling of today’s creations. On Savile Row, the world’s most famous street for menswear, not a huge amount changes. There you’ll find master tailors aplenty, but mavericks? Not so much. If you want to find the designers reimagining the suit for a more creative audience, you’ll need to look slightly further afield…

    Kit Blake

    Barely a season old, this label founded by Christopher Modoo and Richard Wheat has already made a big impression at the smarter end of London’s tailoring scene. Favouring roomy, pleated trousers and peak lapel double-breasted blazers, Kit Blake is very much for the purist. It’s still a best-kept secret – with no physical shop and only the occasional pop-up, you’ll need to go online for the ready-to-wear collection.

    A man wearing Timothy Everest clothes on a bicycle
    Suits from Timothy Everest

    Timothy Everest

    When Timothy Everest  opened his townhouse in Shoreditch over 20 years ago, far from the tailoring crowd in Mayfair, many thought him mad. But his softly tailored silhouette, skill with unusual fabrics and consistent reinvention have made him a must-visit for unique suits or separates. An avid cyclist, Everest is keenly aware of the need for movement and comfort, so frequent travellers would be well advised to seek him out. 

    37 Redchurch Street and 35 Bruton Place

    Connolly shop in London

    Connolly

    Connolly  takes a more contemporary approach to classic menswear silhouettes. Favouring a unisex style with an elegant drape and soft contours, it’s a far cry from the sharp shoulders and paper-cut lapels of Savile Row. Designer Marc Audibet is a genius with the shears, creating versatile tailoring that can be dressed up or down with ease. 

    4 Clifford Street

    Drake’s

    Michael Drake’s eponymous brand , founded in 1977, has built a devoted following of young tailoring aficionados who crave interesting fabrics without a brow-raising price tag. In fact, Drake’s is probably the best-value tailoring brand in London right now and customer service in its Clifford Street shop is second to none. The Easyday suiting range is a steal for elegant business attire. For weekends, its corduroy options will have everyone asking where you got your suit from. 

    3 Clifford Street

    Edward Sexton

    One of the icons of British bespoke tailoring, Edward Sexton  has never deviated from a distinctly romantic aesthetic, taking inspiration from the art deco period of the 1920s and ’30s. Based in Knightsbridge, Sexton’s small atelier still produces some of the sharpest and most flamboyant cuts in London, with strong, firmly roped shoulders providing a powerfully masculine look. His high-waisted Hollywood pleated trousers are also a must for those who prefer old-world nostalgia over new-world hype. 

    26 Beauchamp Place

    Hero image: Credit: Matthew Lloyd/Bloomberg via Getty Images

    London travel information

    Country / Region
    England
    Language
    English
    Airport code
    LHR, LGW
    Currency
    GBP
    Time zone
    GMT/ GMT +01:00
    Climate
    Subtropical oceanic 
    Country / Region
    England
    Time zone
    GMT/ GMT +01:00
    Currency
    GBP
    Airport code
    LHR, LGW
    Language
    English
    Climate
    Subtropical oceanic 
    Find the best fares to
    London