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Cathay Pacific takes students on African wilderness adventure

20 Jul 2004


Cathay Pacific Airways today took 42 students from Asia, New Zealand, and the Middle East to join 10 others in South Africa on the trip of a lifetime to learn more about the environment while on safari in Southern Africa.

The Cathay Pacific International Wilderness Experience Programme, now in its 10th year, brings together young people from all over the world to study the environment and learn more about world cultural diversity.

This year’s programme will take place at the Entabeni Nature Reserve in South Africa, a 10,000-hectare reserve that is home to elephants, rhinos, lions, buffalo, leopards and more than 80 other species of mammals and 380 species of birds.

The students will be guided by a team of highly-qualified Educational Officers and see the environment close up during hikes, camping trips and wildlife observations. They will also share each other’s cultural heritage through group discussions, traditional songs, dances and theatrical wedding ceremonies.

Cathay Pacific General Manager Corporate Communication Alan Wong said: “This year marks the 10th anniversary of our wilderness programme. As Hong Kong’s airline, Cathay Pacific is committed not just to serving our own community but also to fulfilling our responsibilities towards the global environment. It is in this spirit that the airline supports and organises events such as this to explore the unique Southern African wilderness.”

Cathay Pacific launched the International Wilderness Experience Programme in 1994. Since then, more than 400 students have taken part in the programme. This year, students have been selected from Hong Kong, Beijing, Shanghai, Taipei, New Zealand, Bangkok, Mumbai, Delhi, Manila, Cebu, Saigon, Kuala Lumpa, Seoul, Jakarta, Bahrain, Tokyo, Osaka, and South Africa.




Cathay Pacific Corporate Communication Manager - Public Relations Kandy Chan (second row, sixth from the left) officiated at the departure ceremony for the 2004 Cathay Pacific International Wilderness Experience Programme, which will take 52 delegates from Asia, New Zealand, the Middle East and South Africa to the Entabeni Game Reserve for a nine-day ecological course. Each of the delegates prepared a birthday gift in celebration of the programme’s 10th anniversary.