Cathay Pacific offers exclusive Dermalogica skincare products in Business Class
11 Oct 2004
Cathay Pacific Airways and Dermalogica announced today that Business Class passengers on the airline's long-haul flights to and from Hong Kong will receive a premium Dermalogica kit, complete with travel bag, travel size skin care essentials and other in-flight convenience items. The kit comes in two different packs, one for men and another for women.
Founded in 1986, Dermalogica is the premier line of professional skin care sold through skin care centres, medical offices and full service salons. The brand is known worldwide as the professionals' choice and is renowned for its commitment to the professional skin care industry. All Dermalogica products are researched and developed by The International Dermal Institute, the post-graduate training facility for professional skin care therapists.
The two different kits have been developed with contents tailored to take care of the different needs of male and female passengers. Both kits use the theme "Your skin is thirsty" and each contains 3 travel-sizes packed in a tear-open foil pouch.
The men's kit includes Dermalogica Active Moist, Body Hydrating Cream and Multi-Vitamin Power Firm, while the women's kit contains Dermalogica UltraCalming Cleanser, Skin Smoothing Cream and Multi-Vitamin Power Firm. Both kits also include a selection of convenience items such as earplugs, toothbrush set, mouthwash, socks and eyeshade. Both kits have been specially designed to enhance the comfort of the passengers and help them to feel refreshed and revitalized during and after the flight.
Cathay Pacific's New Business Class product is now in every aircraft in its long-haul fleet, which includes Boeing B747-400, Airbus A340s and three-class Airbus A330 aircraft operating on long-haul routes. The long-haul Business Class product came into service in August 2001. The lay-flat seat, which extends to a full six feet and three inches, entirely redesigned cabin with subtle mood lighting and exclusive bar area for passengers to meet and mingle, set a new industry standard in inflight style and comfort.
Cathay Pacific Business Class Travel Kit by Dermalogica – Ladies
Cathay Pacific Business Class Travel Kit by Dermalogica – Men
Cathay Pacific Business Class Travel Kit by Dermalogica – Men (left) & Ladies (right)