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Cathay Pacific raises almost HK$2million in first four months of "Change for Good" fund-raising programme

15 Jan 2004

Cathay Pacific today announced that it has raised nearly HK$2 million over the first four months of its Change for Good inflight fundraising programme. The amount was raised between 15 August 2002 to 14 December 2003 and proceeds will help support UNICEF in their relief work for underprivileged children worldwide.

The generosity of Cathay Pacific's passengers will go a long way in providing nutrition, safe water, vaccination, and basic education to deprived children in over 150 developing countries around the world. For the HK$2 million raised last quarter, children from Africa, Pakistan and the Philippines can be provided with school supplies and equipment. Mauritania children will benefit from the new tents in their community-based kindergartens while more than 100 community education centres can be set up in Chad.

Cathay Pacific's Change for Good inflight programme was incepted in 1991. This unique fund raising programme appeals to passengers to donate their spare change from the leftover currencies of their trip. Over the past 12 years, Cathay Pacific has raised more than HK$47 million for UNICEF to support their relief programmes for children worldwide. The fundraising programme was formally extended from a six-month period to one year in 2001.

Like previous years, a portion of the proceeds will be donated the Wheelchair Bank, a local non-profit charity that provides specially adapted wheelchairs for children with neuromuscular diseases in Hong Kong.

Mr. Alan Wong, Cathay Pacific Corporate Communication Manager said: "As the airline of Hong Kong, we remain committed to helping the less fortunate in the community. We would like to thank the travelling public for their enthusiastic support over the years. Together we can certainly improve the lives of underprivileged children worldwide."

Cathay Pacific passengers can simply make a donation by putting money inside the Change for Good envelope before landing, and return them back to cabin crew.

Cathay Pacific Director and Chief Operating Officer Philip Chen and Cathay Pacific staff encourage the travelling public to donate their spare foreign change to support UNICEF's relief programmes in 150 developing countries.UNICEF's Special Representative to Youth Mr. Leon Lai and Cathay Pacific staff together promoting Change for Good.
Khushboo, 7 year-old Afghanistan girl, is lucky enough to receive the education at the Ghulam Haider School in Kabul, Afghanistan. The learning materials and teacher training programme was funded by the Change for Good Programme jointly organised by Cathay Pacific and UNICEF.