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Cathay Pacific and Dragonair Make Mobile Boarding Pass Service Available Through Passbook

07 Nov 2013

Cathay Pacific Airways and Dragonair have made travel even easier for the airlines’ passengers by making their Mobile Boarding Pass service accessible through Passbook on iOS, the simplest way to get all your passes in one place with no more hunting through your wallet or bag for gift cards, coupons, passes, or tickets.

Passbook lets you scan your iPhone or iPod touch to get to your flight. Users can store any number of the Cathay Pacific or Dragonair Mobile Boarding Pass in Passbook and access them easily, without having to use any other mobile app.

After checking in for their flight online, Cathay Pacific and Dragonair passengers can retrieve their Mobile Boarding Pass by clicking on the relevant hyperlink provided by SMS or email. Then by simply clicking the “Add to Passbook” badge, the boarding pass is stored in Passbook. Those who check in via the Cathay Pacific/Dragonair mobile site or mobile app can simply click the “Add Boarding Pass to Passbook” button on the check-in confirmation page.

Passbook has the advantage of being both convenient and easy to use. Integration with the location and time-aware functions of iOS devices allows Passbook-enabled boarding passes to “pop up” at the right time. Customers will see their boarding passes appearing automatically on the mobile device’s “lock” screen when they are near to the originating airport and closer to the time of departure. The boarding pass can then be opened up with a simple pinch on the notification alert directly from the home screen, meaning passengers don’t need to scrabble around to find the right SMS or email.

At the airport, passengers can simply scan the boarding pass with the Passbook barcode when proceeding through immigration, security and the boarding gate.

With more and more passengers taking advantage of the Mobile Boarding Pass service for their journeys, Cathay Pacific and Dragonair are pleased to be able to make the travel experience even more stress-free through Passbook. Making the Passbook function available to customers using iPhone or iPod touch is part of the airlines’ continuing drive to develop a world-beating suite of online and mobile services that will simplify the overall travel experience.

Cathay Pacific and Dragonair launched the Mobile Boarding Pass service in late 2011. It is currently available in 22 Cathay Pacific destinations and five Dragonair destinations and is progressively being rolled out to more ports.

Contact:
Julie Jarratt, Communications Manager, Americas
415.848.2006 or Julie_Jarratt@CathayPacific.com

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